{"id":12528,"date":"2024-03-05T16:51:46","date_gmt":"2024-03-05T15:51:46","guid":{"rendered":"https:\/\/entityx.keepcalmand.review\/?p=12528"},"modified":"2026-09-23T16:55:44","modified_gmt":"2026-09-23T14:55:44","slug":"case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben","status":"publish","type":"post","link":"https:\/\/entityx.com\/en\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/","title":{"rendered":"Case: How we increased the net sales of BONITA by 300%"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Jeder der schon einmal durch eine deutsche Fu\u00dfg\u00e4ngerzone gelaufen ist kennt BONITA. Eine der f\u00fchrenden Modemarken f\u00fcr Best-Ager, mit einer starken Pr\u00e4senz im Modeeinzelhandel.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">In this interview, Daniela Wendler talks about the challenges of marketing BONITA online, our approach and how we have managed to increase BONITA's net sales by almost 300% since we started working together.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\r\n\r\n<p><iframe title=\"vimeo-player\" data-cookieconsent=\"statistics, marketing\" data-src=\"https:\/\/player.vimeo.com\/video\/920456964?h=8ab6620d17\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><div class=\"cookieconsent-optout-statistics cookieconsent-optout-marketing\"><\/div><\/p>\r\n\r\n<h2 class=\"wp-block-heading\">\u00a0<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>BONITA Case <br \/>Steigerung des Nettoumsatz um 300%<\/p>","protected":false},"author":15,"featured_media":12907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[32,27,26],"class_list":["post-12528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artikel","tag-creative","tag-paid-social","tag-sea"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Performance-Marketing-Strategie f\u00fcr Bonita | entity x\u00ae<\/title>\n<meta name=\"description\" content=\"Digitale Marketingstrategie f\u00fcr Bonita: Herausforderungen und wie wir es geschafft haben den Nettoumsatz von Bonita um knapp 300% zu steigern.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entityx.com\/en\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Performance-Marketing-Strategie f\u00fcr Bonita | entity x\u00ae\" \/>\n<meta property=\"og:description\" content=\"Digitale Marketingstrategie f\u00fcr Bonita: Herausforderungen und wie wir es geschafft haben den Nettoumsatz von Bonita um knapp 300% zu steigern.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/entityx.com\/en\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/\" \/>\n<meta property=\"og:site_name\" content=\"entity x\u00ae\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-05T15:51:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-23T14:55:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/entityx.com\/wp-content\/uploads\/2024\/03\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1576\" \/>\n\t<meta property=\"og:image:height\" content=\"886\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anne B\u00f6thig\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anne B\u00f6thig\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/\"},\"author\":{\"name\":\"Anne B\u00f6thig\",\"@id\":\"https:\\\/\\\/entityx.com\\\/#\\\/schema\\\/person\\\/d2254ede62a066d7cb6433e9fb17c6fe\"},\"headline\":\"Case: Wie wir den Nettoumsatz von BONITA um 300% gesteigert haben.\",\"datePublished\":\"2024-03-05T15:51:46+00:00\",\"dateModified\":\"2026-09-23T14:55:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/\"},\"wordCount\":75,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg\",\"keywords\":[\"Creative\",\"Paid Social\",\"SEA\"],\"articleSection\":[\"Artikel\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/\",\"url\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/\",\"name\":\"Performance-Marketing-Strategie f\u00fcr Bonita | entity x\u00ae\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/#website\"},\"image\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg\",\"datePublished\":\"2024-03-05T15:51:46+00:00\",\"dateModified\":\"2026-09-23T14:55:44+00:00\",\"description\":\"Digitale Marketingstrategie f\u00fcr Bonita: Herausforderungen und wie wir es geschafft haben den Nettoumsatz von Bonita um knapp 300% zu steigern.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/#primaryimage\",\"url\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg\",\"contentUrl\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg\",\"width\":1576,\"height\":886},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/entityx.com\\\/insights\\\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/entityx.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case: Wie wir den Nettoumsatz von BONITA um 300% gesteigert haben.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/entityx.com\\\/#website\",\"url\":\"https:\\\/\\\/entityx.com\\\/\",\"name\":\"entity x\u00ae\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/#organization\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/entityx.com\\\/#organization\",\"name\":\"Entity X\",\"url\":\"https:\\\/\\\/entityx.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/entityx.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/ex-logo.png\",\"contentUrl\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/ex-logo.png\",\"width\":500,\"height\":134,\"caption\":\"Entity X\"},\"image\":{\"@id\":\"https:\\\/\\\/entityx.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/team.entityx\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/entityx?originalSubdomain=de\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/entityx.com\\\/#\\\/schema\\\/person\\\/d2254ede62a066d7cb6433e9fb17c6fe\",\"name\":\"Anne B\u00f6thig\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Anne-4-150x150.jpg\",\"url\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Anne-4-150x150.jpg\",\"contentUrl\":\"https:\\\/\\\/entityx.com\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Anne-4-150x150.jpg\",\"caption\":\"Anne B\u00f6thig\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/anne-bthig\\\/\"],\"url\":\"https:\\\/\\\/entityx.com\\\/en\\\/insights\\\/author\\\/anne-boethig\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Performance Marketing Strategy for Bonita | entity x\u00ae","description":"Digital marketing strategy for Bonita: how a data-driven approach helped increase net revenue by 300% despite challenging conditions.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/entityx.com\/en\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/","og_locale":"en_US","og_type":"article","og_title":"Performance-Marketing-Strategie f\u00fcr Bonita | entity x\u00ae","og_description":"Digitale Marketingstrategie f\u00fcr Bonita: Herausforderungen und wie wir es geschafft haben den Nettoumsatz von Bonita um knapp 300% zu steigern.","og_url":"https:\/\/entityx.com\/en\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/","og_site_name":"entity x\u00ae","article_published_time":"2024-03-05T15:51:46+00:00","article_modified_time":"2026-09-23T14:55:44+00:00","og_image":[{"width":1576,"height":886,"url":"https:\/\/entityx.com\/wp-content\/uploads\/2024\/03\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg","type":"image\/jpeg"}],"author":"Anne B\u00f6thig","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Anne B\u00f6thig"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/#article","isPartOf":{"@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/"},"author":{"name":"Anne B\u00f6thig","@id":"https:\/\/entityx.com\/#\/schema\/person\/d2254ede62a066d7cb6433e9fb17c6fe"},"headline":"Case: Wie wir den Nettoumsatz von BONITA um 300% gesteigert haben.","datePublished":"2024-03-05T15:51:46+00:00","dateModified":"2026-09-23T14:55:44+00:00","mainEntityOfPage":{"@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/"},"wordCount":75,"commentCount":0,"publisher":{"@id":"https:\/\/entityx.com\/#organization"},"image":{"@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/#primaryimage"},"thumbnailUrl":"https:\/\/entityx.com\/wp-content\/uploads\/2024\/03\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg","keywords":["Creative","Paid Social","SEA"],"articleSection":["Artikel"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/","url":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/","name":"Performance Marketing Strategy for Bonita | entity x\u00ae","isPartOf":{"@id":"https:\/\/entityx.com\/#website"},"image":{"@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/#primaryimage"},"thumbnailUrl":"https:\/\/entityx.com\/wp-content\/uploads\/2024\/03\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg","datePublished":"2024-03-05T15:51:46+00:00","dateModified":"2026-09-23T14:55:44+00:00","description":"Digital marketing strategy for Bonita: how a data-driven approach helped increase net revenue by 300% despite challenging conditions.","breadcrumb":{"@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/#breadcrumb"},"inLanguage":"en-US"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/#primaryimage","url":"https:\/\/entityx.com\/wp-content\/uploads\/2024\/03\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg","contentUrl":"https:\/\/entityx.com\/wp-content\/uploads\/2024\/03\/9668d460-62b8-4306-b852-d72c8daefcdf_Bonita_Mode_Neu_Strukturblazer_farbige-Hose.jpg-1.jpg","width":1576,"height":886},{"@type":"BreadcrumbList","@id":"https:\/\/entityx.com\/insights\/case-wie-wir-den-nettoumsatz-von-bonita-um-300-gesteigert-haben\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/entityx.com\/"},{"@type":"ListItem","position":2,"name":"Case: Wie wir den Nettoumsatz von BONITA um 300% gesteigert haben."}]},{"@type":"WebSite","@id":"https:\/\/entityx.com\/#website","url":"https:\/\/entityx.com\/","name":"entity x\u00ae","description":"","publisher":{"@id":"https:\/\/entityx.com\/#organization"},"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/entityx.com\/#organization","name":"Entity X","url":"https:\/\/entityx.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/entityx.com\/#\/schema\/logo\/image\/","url":"https:\/\/entityx.com\/wp-content\/uploads\/2023\/12\/ex-logo.png","contentUrl":"https:\/\/entityx.com\/wp-content\/uploads\/2023\/12\/ex-logo.png","width":500,"height":134,"caption":"Entity X"},"image":{"@id":"https:\/\/entityx.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/team.entityx\/","https:\/\/www.linkedin.com\/company\/entityx?originalSubdomain=de"]},{"@type":"Person","@id":"https:\/\/entityx.com\/#\/schema\/person\/d2254ede62a066d7cb6433e9fb17c6fe","name":"Anne B\u00f6thig","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/entityx.com\/wp-content\/uploads\/2025\/12\/Anne-4-150x150.jpg","url":"https:\/\/entityx.com\/wp-content\/uploads\/2025\/12\/Anne-4-150x150.jpg","contentUrl":"https:\/\/entityx.com\/wp-content\/uploads\/2025\/12\/Anne-4-150x150.jpg","caption":"Anne B\u00f6thig"},"sameAs":["https:\/\/www.linkedin.com\/in\/anne-bthig\/"],"url":"https:\/\/entityx.com\/en\/insights\/author\/anne-boethig\/"}]}},"_links":{"self":[{"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/posts\/12528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/comments?post=12528"}],"version-history":[{"count":4,"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/posts\/12528\/revisions"}],"predecessor-version":[{"id":62051,"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/posts\/12528\/revisions\/62051"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/media\/12907"}],"wp:attachment":[{"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/media?parent=12528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/categories?post=12528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entityx.com\/en\/wp-json\/wp\/v2\/tags?post=12528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}