Conversion Rate Optimization

We help brands to increase the overall revenue generation for their websites by limiting the customer acquisition costs and increasing the value of their visitors.

Data-driven approaches for maximum efficiency

Our CRO framework is based on an in-depth analysis of qualitative and quantitative data points. Within this framework, we analyze user data and behavioral patterns as well as cross-channel campaign data, which we generate and report comprehensively in performance marketing. In a testing roadmap, we collect and prioritize theses and observations that are successively tested using hypotheses. From generating new customers to addressing existing customers. From the paid social creative iteration to the store or lead customer journey. We optimize every touchpoint along the customer journey to increase the conversion rate.

Sustainable strategies for long-term success

We can look back on a successful long-term collaboration with many of our clients. In this collaboration, our CRO strategies are designed not only to achieve short-term success, but also to create the basis for continuous growth and ongoing improvements. By constantly adapting to market changes and optimizing cross-channel campaigns, we conduct continuous cross-channel testing to increase conversion rates. The findings of these tests are documented and made available to our customers in a clearly structured knowledge database.

Holistic integration into the paid marketing mix

Our CRO services are seamlessly integrated into our comprehensive paid marketing portfolio. We do not view CRO in isolation, but as an integral part of a holistic marketing strategy. This approach allows us to leverage synergies between different marketing channels and improve the overall performance of our campaigns.

Our Clients

Each of our client relationships is a partnership. Always with the aim of jointly turning our clients' visions into reality. 

CRO FAQs

What would a landing page, a website or an online store be without daily visitors? Exactly, simply pointless. This is nothing new to you, but do you know how many visitors you need per day to reach your sales target or when they leave your site? These key figures are important so that we can get the most out of your website. This is exactly what can be achieved with conversion rate optimization.

Our Projects

Our Insights

entity x® - talks #1
entity x® talks - mit Richard Fähnle & Max Kolb
Everything you need to know about Google Consent Mode 2
entity x® ranked amongst top Digital Marketing Agencies
How to outperform Amazon on their own marketplace
Case: How we increased the net sales of BONITA by 300%
Winning the customer of tomorrow: How to
Increase brand value through strategic SEO

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